Today we are launching SecretAgentsofSyrah.com. After hearing endless people in the industry to complain that it is hard to sell Syrah, we decided to do something about it.

Join the agency today! As an agent you will evangelize the value & quality of Syrah while helping the uninformed discover its beauty. As a bonus, you will help us save the world (or at least the wine drinking population) from drinking over priced, overly hyped, and average f!@#ing wines! Meet your fellow agents on Facebook where you can join the agency’s fan page or watch Agent P in action with the Director, colluding to show Mr. R, her date, the beauty of Syrah. Will she is able to turn MR. R???? .

Once trained, you can post videos of your covert ops as a Video Response on YouTube. The agency will select favorite videos to post on SecretAgentsofSyrah.com and those agents will receive a bottle of our Syrah. We will announce the grand prize winner at our Open House Party and award the winning agent a limited production, hand bottled 1.5 Liter Magnum of 2006 Fenaughty Vineyard Syrah.